It's often the job of Public Information Officers (PIOs) who work in the scientific arena to shed light on complex topics. PIOs work for corporations, non-profits, government agencies, and universities. As you'll see from our three essayists--there's no such thing as a "typical" PIO job.
Kathy Wren made the transition from rock hound to working as a science writer for the AAAS News and Information office after developing a "literal distaste for sedimentary rocks."
Sandra Crossfield, a media relations officer for the National Research Council in Canada explains that in this line of work your day doesn't always turn out as planned.
Kirstie Urquhart, the public relations coordinator for the British Society for Immunology,doesn't miss life as a scientist in the slightest. In her essay she explains that as a PIO life can be stressful, but it's never dull.